Vlatka is dynamic, highly motivated and hardworking marketing manager with corporate finance background and experience. She has managed complete establishment of Product and Service Development Department in Croatian national energy utility Hrvatska elektroprivreda (HEP). At time of electricity market liberalization, under her leadership, HEP launched its first marketing campaigns, issued business and marketing strategic guidelines and retained customers. After years in marketing management of the company her professional work was acknowledged with numerous marketing awards and accomplishments. She is interested in working in large companies, have great leadership skills and open to new challenges. Vlatka is currently Deputy Director of Marketing and Business Strategy Department at HEP. 

Favourite partnership: Among all sponsorship agreements, my favourite is the one with the Croatian Gymnastics Federation. Astonishing modesty and the involvement of the people and the athletes from the Gymnastics Federation, represent to me a benchmark for all other Croatian sportsmen and sport professionals.

Favourite sports club: NK Osijek football club. In just two years it has gone from the club that was faced with dropping out of the Croatian First Football League to the club competing for top league ranking; from empty bleachers to loud and spirited fans. Small and young team of this club has triggered the unstoppable way forward for both the city of Osijek and entire Slavonia.

Favourite athlete/sports person: Janica Kostelić, the one and only, unique.

Favourite sports event: Judo Grand Prix Zagreb, the event that has broken all records in 2018 with 600+ athletes from 80 countries worldwide and kept pace with the most popular and media covered sports events. Amazing young team and organization that gets praises from all over the world is just an add-on.

Favourite business personality: Nevenka Kamenić, my mother, because she was a successful business woman and the greatest mother to my brother and me, who taught me that hard work and integrity could not be taken away by anything or anyone.

Favourite brand overall: Podravka, because of its Čokolino which we love for decades.

Favourite quote: 'If you tell the truth, you don't have to remember anything’ Mark Twain